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Style Guides

The intention of the style guide is to clearly define all grammatical and stylistic conventions to be used on all client content. This information will create the plan for how to adapt such items as: time, distance, capitalization, punctuation, spelling conventions, general grammar rules, etc., to each individual target market.

We will begin by creating a Master English style guide, which will be submitted to the client for any revisions/additions/deletions, as well as final sign-off. Once the master style guide is finalized, native-speaking linguists will create market-appropriate style guides for each target language. Once the language versions of the style guide are complete, they will be submitted to the client's In-Country Reviewers for revisions, additions, or deletions, as well as final sign-off.

Creation of the style guides will ensure that all translated text is managed consistently and adapted appropriately for each target market.