Multilingual Search Engine Optimization

One important rule to remember for international search engine marketing strategy: Translation is not enough. When creating content in foreign languages, there are scores of necessary considerations to ensure customers feel your company speaks to them. When you run international search engine marketing campaigns, there are even more factors to consider. Have you translated your key words as well as your web content? Where does your site show up on Google.fr, or Yahoo Japan?

Soventrans.com's multilingual search engine optimization services ensure that any translation - whether it's site content or keyword ads - is relevant to the targeted culture. Soventrans.com reviews the translated words against how customers are actually searching. If there are two possible translations of a word or phrase, Soventrans.com will shift resources to the more commonly used option. Soventrans.com conducts extensive research on which search engines are most popular for any given country and language, and we tailor strategy to each engine.

To provide maximum value for our clients, Soventrans.com has teamed up with the leading providers of search engine optimization for businesses, such as icrossing, inc., to offer clients global, multilingual, and multicultural search engine marketing services. icrossing serves its clients with Natural Search Engine Optimization, Paid Search Management, Search Analytics, and Search Intelligence. With its dedicated focus on search engine marketing, icrossing continuously pioneers new and better ways to help clients meet and surpass their goals through customized solutions. icrossing provides the search engine marketing expertise that delivers the best return on investment, while Soventrans.com factors in everything from regional dialects to linguistic preferences for multi-language campaigns. Together, we have developed flexible, comprehensive offerings to meet these needs.